We ride what we sell. We ride it hard, long and in filthy weather. And if it proves itself to us, we sell it to you. Brands like Cinelli and Tifosi add Italian charm to our builds, with Columbus steel taking its rightful place alongside carbon as a material for serious bikes. Race-proven Vittoria tyres keep you rubber side down in all conditions. Fizik are experts at contact points, keeping you comfortable for hours in the saddle. And Morgan Blue provide our maintenance products, just as they do for 90% of the pro peloton.
Finally, we’re huge fans of Campagnolo components. This iconic brand blends unsurpassed heritage with world-leading innovation. We also love it because it’s far more serviceable than rival brands, allowing you to extend the life of your components rather than replacing them once worn. As our resident barista (yes, we have one) Adrian says, “It’s the tits.”